Toyota plans to launch the new Crown Estate, the fourth installment of the new generation Crown series, around June 2024. Toyota will be holding an experiential event “CROWN “next-life” SALOON -SENSE of NEXT-” which will be held for three days only from March 22nd to 24th, 2024 at the Toranomon Hills Station Atrium Cafe. No, I went to see the prototype of the new Crown Estate, which was revived under the same name after 17 years after sales ended in 2007. Local people say that it is currently undergoing final adjustments and will be released around mid-2024.

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Toyota’s new “Crown Estate” is a revived model for the first time in 17 years and is personally the coolest!

This is the second time I’ve seen the live action, but last time the lights weren’t on, but the vehicle on display this time had LED daytime lights and LED rear combination lights on, and it looked really cool. The front part uses a U-shaped daylight that has a strong and trendy hammerhead shape , but it also uses a daylight LED that has a more mature and casual feel than the other in the series.

Regarding the Crown, many people say that the Crown Sport is the coolest on social media, but I think the Crown Estate is the coolest, and it is a modern version of the Crown Estate that is both practical and SUV-like. I feel that. The overall length is 4,930 mm, the overall width is 1,880 mm, the overall height is 1,620 mm, and the wheelbase is announced as 2,850 mm, but it certainly feels large.

The rear uses “LED rear combination lamps” that are thin and sharp and extend horizontally . The 21-inch aluminum wheels were particularly impressive. I get the impression that you’re incorporating trends.

The model on display this time was the Crown Estate PHEV , and there are two types of powertrains available: HEV (hybrid) and PHEV (plug-in hybrid), and both drive systems are 4WD models.

Last time I wasn’t able to open the hood to see it, but this time I was able to see inside.

The most attractive feature of the Crown Estate is its spacious cargo space.If you fold down the rear seats, it becomes flat and there is plenty of space to sleep in the car by placing a mattress inside.

In addition to the Crown Estate, there were a total of three vehicles on display: the Crown Sedan FCEV (fuel cell vehicle) and the Crown Sport PHEV (plug-in hybrid vehicle).

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Experience-based event “CROWN “next-life” SALOON -SENSE of NEXT-”

In line with the theme of “SENSE of NEXT,” this experience event will introduce Crown’s values ​​and discuss “FCEV (fuel cell vehicle)” and “PHEV (plug-in hybrid vehicle)” as the best options for living in the current era. You can have a variety of experiences where you can experience “smart values ​​and lifestyles of the future” with companies that sympathize with you.

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Event overview

It is also possible to test drive the Crown Sedan FCEV and Crown Sports PHEV , and applications will be accepted on a first-come, first-served basis at the venue on the day of the event. It’s first-come, first-served, so if you want to try a test drive, we recommend going in the morning. Also, please note that we do not offer test drives for the Crown Estate.

If you take a survey or register as a friend on LINE, you can receive novelty items from the Crown series.

Date and time Friday, March 22, 2024 – Sunday, March 24, 2024
10:00-19:00
Venue Toranomon Hills Station Tower
Atrium Cafe
(2-6-2 Toranomon, Minato-ku, Tokyo)
cooperation

Forbes JAPANUCC Ueshima Coffee Co., Ltd. Freewill, Inc.

The location is “Toranomon Hills Station Tower”.

Toranomon Hills consists of four buildings, centered on Mori Tower, a business tower, a residential tower, and a station tower, so be sure to aim for the station tower.

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