Toyota USA officially announced on June 6, 2024 that it will release the 2025 model of its new crossover SUV “Crown Signia (Japanese name: Crown Estate )” in the summer of 2024. Prices range from $43,590 to $47,990 (approximately 6.84 million yen to approximately 7.53 million yen).

The Crown Signia is the American model of the Crown Estate , which was recently announced in Japan . In the United States, it was given the more flashy name “Crown Signia” to avoid the “wagon” image. The Crown has been a Japanese-only vehicle for many years, but it is now planned to be sold in approximately 40 countries and regions around the world, including the United States and China. This will be the first release in the United States in 50 years.

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About the exterior of the new Toyota Crown Signia in the United States

It inherits design elements common to the Crown family, including the distinctive ‘hammerhead’ front fascia, smooth contours and slender LED taillights. The short overhangs and low roofline give it a sportier look than typical SUVs. Although specific dimensions have not yet been announced, the prototype measures 4,930 mm in length and 1,880 mm in width, making it slightly smaller than the Highlander. It uses the TNGA-K platform.

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About the interior of the new Toyota Crown Signia in the United States

The interior is similar to the Crown Crossover and features a 12.3-inch digital instrument cluster and 12.3-inch infotainment display. The system supports over-the-air (OTA) updates and provides connected services. Standard leather heated and ventilated front seats (three-way adjustable) provide exceptional comfort. There are 8-way power adjustable driver and passenger seats for a comfortable drive. The five-seater layout provides plenty of space for rear passengers.

Interior colors are available in ‘Saddle Tan’ or ‘Black’, both with bronze accents. There are also five exterior colors available, and 19-inch or 21-inch wheels can be selected depending on the grade.

To minimize interior noise, we also use acoustic glass in the driver and passenger side windshields. Insulation and body sealants are placed throughout the structure, including in the engine bay and interior, under the carpet, and above the headliner for additional soundproofing.

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About Toyota’s new Crown Signia powertrain in the United States

The Japanese version will be available in both hybrid (HEV) and plug-in hybrid (PHEV) versions, while in the US only hybrid (HEV) will be available. The self-charging hybrid system is powered by a 2.5L four-cylinder gasoline engine paired with dual electric motors, delivering a combined maximum output of 240hp. This power is transmitted to all four wheels via an electronic on-demand AWD system with an eCVT (electronically controlled continuously variable transmission). The 230.4V bipolar NiMH traction battery has a capacity of 5.0 Ahr and stores electricity for use by the motor generator. NORMAL, ECO and SPORT driving modes are also standard. It is enhanced by an electronically controlled braking system with active cornering assist.

About the safety equipment of the new Toyota Crown Signia in the United States

The 2025 Toyota Crown Signia comes standard with Toyota Safety Sense 3.0 (TSS 3.0). Useful features have also been added, such as a blind spot monitor with rear cross-traffic alert and safe exit alert. An Advanced Technology package is also available on the Limited grade that adds front cross-traffic alert and lane change assist.

  • Collision avoidance support system with pedestrian detection function
  • Lane departure warning with steering assist
  • Full speed range dynamic radar cruise control
  • lane tracing assist
  • road sign assist
  • automatic high beam
  • proactive driving assist

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About Toyota’s new Crown Signia grade in the United States

Pricing also starts at $44,985 for the base XLE trim level. Includes the following equipment:

  • leather seats
  • 12.3-inch infotainment system
  • Height-adjustable hands-free power liftgate and more

The Limited is priced from $49,385. It features the following equipment:

  • 21 inch 7 spoke wheels
  • LED headlight
  • Fixed glass panoramic roof
  • 11-speaker JBL sound system
  • digital rearview mirror
  • Raindrop sensing wipers, etc.
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Toyota Motor Corp. of America officially announced on June 6, 2024 that it will release the 2025 model of the new crossover SUV “Crown Signia (Japanese name: Crown Estate )” in the summer of 2024. The price will be from $43,590 to $47,990 (approximately 6.84 million yen to 7.53 million yen).

The Crown Signia is the US model of the Crown Estate , which was recently announced in Japan . To avoid the image of a “wagon” in the US, the car was given the flashier name “Crown Signia.” For many years, the Crown was a Japanese-only car, but it will now be sold in about 40 countries and regions around the world, including the US and China. This will be the first time the car has been sold in the US in 50 years.

ADVERTISEMENT

ADVERTISEMENT

Toyota’s new Crown Signia exterior

It inherits the design common to the Crown family, including the distinctive “hammerhead” front fascia, smooth contours, and slender LED taillights. The short overhangs and low roofline give it a sportier look than a typical SUV. Specific dimensions have not yet been announced, but the prototype measures 4,930mm in length and 1,880mm in width, making it slightly smaller than the Highlander. It uses the TNGA-K platform.

ADVERTISEMENT

ADVERTISEMENT

Toyota’s new Crown Signia interior

The interior is similar to that of the Crown Crossover, with a 12.3-inch digital instrument cluster and a 12.3-inch infotainment display. The system supports over-the-air (OTA) updates and offers connected services. Standard leather-trimmed heated and ventilated front seats with three-way adjustment provide exceptional comfort. Eight-way power adjustable driver and passenger seats make for a comfortable drive. The five-seat layout provides ample space for rear passengers.

Customers can choose from a choice of “saddle tan” or “black” interior colors, both with bronze accents, five exterior colors, and a choice of 19-inch or 21-inch wheels depending on the grade.

To keep interior noise to a minimum, acoustic glass is also used on the driver and passenger side windscreens, and insulation and body sealants are placed throughout the structure, including in the engine bay and passenger compartment, under the carpets and above the headliner, for further soundproofing.

ADVERTISEMENT

ADVERTISEMENT

Toyota’s new Crown Signia powertrain

The Japanese version will be available in both Hybrid (HEV) and Plug-in Hybrid (PHEV) versions, while the US will only offer the Hybrid (HEV). The self-charging hybrid system is powered by a 2.5L 4-cylinder gasoline engine mated to dual electric motors for a combined maximum output of 240hp. This power is delivered to all four wheels with an eCVT (electronically controlled continuously variable transmission) via an electronic on-demand AWD system. The 230.4V bipolar NiMH traction battery has a capacity of 5.0 Ahr and stores electricity for use by the motor-generator. NORMAL, ECO and SPORT driving modes are also standard. It is enhanced by an electronically controlled braking system with active cornering assist.

Safety features of Toyota’s new Crown Signia in the US

The 2025 Toyota Crown Signia comes standard with Toyota Safety Sense 3.0 (TSS 3.0), which adds convenience features like a blind spot monitor with rear cross traffic alert and safe exit alert. The Limited trim level also gets the Advanced Technology package, which adds front cross traffic alert and lane change assist.

  • Collision avoidance support system with pedestrian detection function
  • Lane Departure Warning with Steering Assist
  • Full speed range dynamic radar cruise control
  • Lane Tracing Assist
  • Road Sign Assist
  • Automatic high beam
  • Proactive Driving Assist

ADVERTISEMENT

ADVERTISEMENT

Toyota’s new Crown Signia grades in the US

Pricing also starts at $44,985 for the base XLE trim level, which includes the following equipment:

  • Leather seats
  • 12.3-inch infotainment system
  • Height-adjustable hands-free power liftgate, etc.

The Limited model starts at $49,385 and comes with the following features:

  • 21-inch 7-spoke wheels
  • LED Headlights
  • Fixed glass panoramic roof
  • 11-speaker JBL sound system
  • Digital rearview mirror
  • Rain sensor wipers, etc.
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2025 Toyota Crown Signia’s Command Performance Starts this Summer – Toyota USA Newsroom PLANO, Texas (June 6, 2024) – The first-ever 2025 Toyota Crown Signia brings striking style and fashionable function to Toyota’s SUV lineup. With a flowing silhouette…

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