Toyota announced on April 12 that following the new Crown (crossover) , three new Crowns will be released from fall 2023 to 2024: Sport , Sedan , and Estate .
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- A truly surprising new Crown full model change
- Concept models that have already been announced
- Equipment and systems common to all four vehicle models
- “Crown” series body size/specification comparison
- About the new Crown Sports exterior
- About the new Crown sedan exterior
- About the new Crown Estate exterior
- summary
A truly surprising new Crown full model change
Two years ago, President Akio Toyoda asked the development team, “Why don’t we seriously rebuild the Crown?” “Why don’t we think about it more seriously, even if we skip minor changes?” After Mr. Nakajima got the green light for the “crossover,” he was asked to introduce a “sedan.” He thought that “sport” and “estate” were needed in this world of diversity, so he decided on four models. .
crossover
sports
sedan
estate
For Toyota, the “Crown” has a special existence, and it is a car model that we hope will last forever. Since the Corolla became the current model, it has been increased in size without being restricted to the previous 5 number size, and the lineup of the Corolla, Corolla Touring, Corolla Sport, and Corolla Cross has made the Corolla suddenly popular. . I also had a strong impression that it was a good car for the price, and it looked good and made a good impression. Similarly, the Crown brand will undergo unprecedented evolution as a new model aimed at revival, but it is expected that the road to revival in the luxury line will be a bit of a bumpy road.
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Concept models that have already been announced
Toyota held a briefing session on its battery EV strategy . The new BEV (battery EV) “bZ” series was released on December 14, 2021 . Surprisingly, all four of these car models were shown to the public.
bZ COMPACT SUV
CROSSOVER EV
bZ SDN
bZ LARGE SUV
In particular, it is interesting that the “CROSSOVER EV” is a “sport” itself, and the “bZ SDN” is almost a “sedan.”
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Equipment and systems common to all four vehicle models
Newly developed as a global model as the ” New Generation Crown Series “.
Adopts “newly developed TNGA platform”.
The meter uses a 12.3-inch large full LCD digital meter .
Adopts the latest Toyota Safety Sense .
All vehicles are equipped with a hybrid system . The platform uses a “newly developed platform” based on “TNGA”. The technology that was used to develop the chassis at the Nürburgring and greatly improve vehicle performance in terms of running, turning, and stopping will be inherited.
The front section features horizontal daylight headlights . The “Crown” emblem will continue to be used . The rear uses “LED rear combination lamps” that are thin and sharp and extend horizontally.
crossover
sports
sedan
estate
The interior will be standardized, and no matter which car model you drive, you’ll think, “This is a Crown!” Adopts an instrument panel design that integrates display audio. The meter uses a 12.3-inch large full LCD digital meter . “Connected Navi” navigation system . “ Digital inner mirror ” and Toyota’s first “drive recorder (front and rear) .” “In-vehicle Wi-Fi” is set as an option for display audio .
It uses the next generation “Toyota Safety Sense”, which has improved functionality compared to the previous model. Detection targets include oncoming vehicles when making a right turn and pedestrians crossing the street after making a right or left turn . Advanced driving support technology “Toyota Teammate” The latest advanced driving support technology developed based on Toyota’s unique self-driving concept “Mobility Teammate Concept” of driving together is also adopted in MIRAI. Incorporating AI technology centered on deep learning,
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“Crown” series body size/specification comparison
| spec | sports | sedan | estate |
|---|---|---|---|
| full length | 4,710mm | 5,030mm | 4,930mm |
| full width | 1,880mm | 1,890mm | 1,880mm |
| Overall height | 1,560mm | 1,470mm | 1,620mm |
| Wheelbase | 2,770mm | 3,000mm | 2,850mm |
| Capacity | Five people | Five people | Five people |
| tire size | 21 inches | 19 inch 20 inch |
21 inches |
| Power train | HEV (4WD) PHEV (4WD) |
HEV (FR) FCEV (FR) |
HEV (4WD) PHEV (4WD) |
| Scheduled release date | Around fall 2023 (HEV) Around winter 2023 (PHEV) |
Around autumn 2023 | 2024 |
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About the new Crown Sports exterior
The front part uses a unique headlight with daylight . The “Crown” emblem will continue to be used . The rear uses “LED rear combination lamps,” which are thin and sharp. Adopts a modern two-tone body color. The drive system is “4WD” only, and it is equipped with a hybrid system and a plug-in hybrid system . The platform uses a “newly developed platform” based on “TNGA”.
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About the new Crown sedan exterior
The front part uses a unique headlight with daylight . The “Crown” emblem will continue to be used . The rear uses “LED rear combination lamps,” which are thin and sharp rear combination lamps that extend horizontally. Adopts a modern two-tone body color. The drive system is based on “FR” and is equipped with a hybrid system and FCV . The platform uses a “newly developed platform” based on “TNGA”.
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About the new Crown Estate exterior
The front part uses a unique headlight with daylight . The “Crown” emblem will continue to be used . The rear uses “LED rear combination lamps,” which are thin and sharp rear combination lamps that extend horizontally. Adopts a modern two-tone body color. The drive system is based on 4WD, and all models are equipped with a hybrid system and a plug-in hybrid system . The platform uses a “newly developed platform” based on “TNGA”.
summary
By deliberately skipping the minor changes from the 15th generation, and making all four bodies of the 16th generation “Crown” models, I sensed the company’s determination and desire to take on challenges while meeting the needs of customers while keeping “Crown” as a Toyota brand. It will take more than a year to release the remaining models, but as the impact of semiconductors is expected to continue in the future, there is no doubt that it will be a tough battle.
toyota news release
https://global.toyota/jp/newsroom/toyota/39070872.html
crown brand